180 Financial Zen Members.
Right now we have 52.
I learned in my coaching program to set a singular goal that requires everything else to fall into place.
180 members is twice the capacity Chantal and I have. So I’ll need to hire and train a new Rick & Chantal.
We currently average 10-15 new members a year. So I’ll also need to get our lead gen machine firing on all cylinders.
Our best source for new members (around 50%) is referrals from our current members. The more we overdeliver for them, the more they talk about us to their friends, family and coworkers.
So I’ll need to find even more ways to WOW them by improving what we currently do for them, as well as developing new “products” to add to our offering.
The other 50% of our acquisition strategy will come from social media. So I’ll need to develop a system to publish our content across the social media universe, not just LinkedIn.
It’s an aggressive goal, but if you’ve known me a minute, you know I don’t play small.
The best part is it aligns with our core values:
– OVERDELIVER for our current members
– RAISE FINANCIAL IQ’s through social media
– HELP AS MANY PEOPLE AS POSSIBLE by creating a process for hiring and training people allowing us to scale.
How about you?
What’s your “one thing” this year?
Make Curly proud.
(Two points for the first person to name that reference.)
