There’s an old saying in business: Never ask your barber if you need a haircut. His mortgage depends on saying “yes.”
Incentives drive the world. If you want the truth, stop looking at the advice and start looking at how the person giving it gets paid.
The Incentive Gap is Everywhere:
The Financial Media: They aren’t in the business of educating the public; they are in the business of selling ads. High-drama headlines and “breaking news” alerts get clicks—calm, long-term logic does not.
“Southeastern” Mutual 😉: They don’t make money by protecting your future; they make money by selling expensive, unnecessary policies to unsuspecting 20-year-olds.
The Influencer “Review”: That glowing review of a fitness band usually comes with a handy discount link. If the influencer gets a kickback when you buy, it’s not a review – it’s a commercial.
Kredit “Schwarma”: They claim to help you “stay on top of your credit,” but they get paid when you sign up for the high-interest credit cards they suggest.
Gold Dealers: If gold were truly the ultimate “safe haven” for the coming collapse, these companies wouldn’t be selling it to you for cash. They’d be hoarding it.
My Personal Rule
Whenever I vet a new vendor for my business or my home, I start with one question: “How do you get paid?”
The Financial Zen Difference
The financial industry has a “shark in the water” reputation. It’s my mission to kill that shark.
In their best wicked witch voice, they say, “Hand me your money, little one. I’ll take good, good care of you.”
Our pricing is 100% transparent and aligned with what you actually pay for.
Monthly Membership ($275/mo): Pays for our time, strategy, and attention.
Investment Management (0.25% annual fee): Pays for our investment management system.
We don’t get kickbacks from partners. We don’t make a dime for recommending specific investments or insurance policies. The only money we make is the money our members hand us. Nothing is hidden. Our only incentive is to help you win (and kill the shark).